Value-added selling: how to sell more profitably, confidently, and professionally by competing on value, not price
Thomas P. Reilly
In a marketplace too often focused on price, Value-Added Selling provides sales professionals with a market-proven approach for selling customers on the inherent value of a product. Based on a value-selling model proven to work across industries and product lines, this step-by-step book explains how to define value in the client's terms, orient a pitch to fit the client's needs, and close the deal. It gives sales pros the tools and confidence they need tonow and foreverdeemphasize price in the selling equation.
Kategorien:
Jahr:
2002
Auflage:
2nd
Verlag:
McGraw-Hill Professional
Sprache:
english
Seiten:
290
ISBN 10:
0071408819
ISBN 13:
9780071408813
Datei:
PDF, 1.02 MB
IPFS:
,
english, 2002
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